Case Study · Outdoor Contractor · Raleigh, NC Gold Stone: a $50K job from $30 a day

Junior builds patios, decks and driveways in Raleigh. In April 2026 he had no Google profile and no website. Six months later he's booking five estimates a week and just landed a $50K job from his ads.

5Estimates
a week
$50KSingle job
from the ads
Business
Gold Stone Contracting
Owner
Junior
Services
Patios, decks and driveways
Location
Raleigh, NC
Working together
Since April 2026, current client
What we run
Facebook & Instagram ads, Google Business Profile, website
Trusted by local businesses
The results

Six months in

A small, steady ad budget and a full calendar of estimates.

Ad spend$30/dayAbout $900 a month
Estimates5 a weekIn person estimates booked from new leads
Typical job$5K to $10KPatios, decks and driveways
Biggest job$50KOne project, sourced from the ads
In his words

"I have in person estimates to give this whole week."

A message Junior sent our team. Five estimates a week is now his normal.

The math
Monthly ad spend~$900
One job from the ads$50,000
Months of ads that one job pays for55+

That single project covers more than four years of his ads at this budget, before counting the five estimates a week.

Message from Junior saying he has in person estimates all week
Junior's message to our team
What we did

Built from zero

When we started, Gold Stone had no Google profile and no website. We built both, then turned on ads.

01

Google Business Profile

Created his profile from scratch with his services, service area and project photos, so Raleigh homeowners can find and trust him.

  • New profile
  • Services
  • Photos
02

Website

A website built around patios, decks and driveways, with clear calls to action for estimate requests.

  • Service pages
  • Quote form
  • Click to call
03

Facebook & Instagram ads

Ads showing his real work to homeowners around Raleigh, running at about $30 a day.

  • Raleigh homeowners
  • Real project photos
04

Instant text back

Every new lead gets an automatic text within seconds and Junior gets an alert right away, so leads are answered before they call someone else.

  • Automatic text back
  • Lead alerts
  • Fast callbacks
The website

Built for estimate requests

Gold Stone Contracting website
Gold Stone Contracting website. Hover to scroll the full page.

Where these numbers come from

  • Ad spend: his daily budget in the ad account, about $30 a day since launch.
  • Estimates: his current weekly volume of in person estimates, as reported to our team.
  • Job values: typical job size and the $50K project as reported by Junior. The $50K lead came from his ads.
  • Timing: Gold Stone Contracting has been a client since April 2026 and still is.
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